Online and On Paper - Brand awareness.
Whether you already have a website or are still planning to build a website. Reason8 have some amazing new designs to help you create a stunning website to portray your business in the best possible light. A new design or redesign for your website will attract the attention and response you want and provide the best possible first impression to new internet users and new potential customers. These new designs can not only be used on your website but could also be the basis of any marketing and brand awareness you create.






When you
Many Reason8
Website Design Quiz
Table Layouts
Images are an integral part of any website, especially an ecommerce site, which will be using images to sell the products and / or services. Presenting your images in the best light is vital to help customers make that all important decision – to buy! If a customer wants a closer look at a product image, wouldn’t it be great if they could simply click on it and a larger version popped up in its own window? Well, brace yourself because your image presentation is about to get really exciting!! Reason8 have made life very easy for
When internet users first click onto your website, you have a matter of seconds to grab their attention and tell them what you do, what you offer and how they can buy from you or contact you. It seems like a lot of information to compress into a matter of seconds but the trick is to pick out the bare necessities of this info and present it clearly and aesthetically on your home page. First impressions last and as a
Adding a Drop Shadow to images.
small. Used properly they can add real value. Videos bring a dimension to a site that’s difficult to achieve with words and pictures alone. If you build a site using a website builder it’s just as easy to
When you have such an immense spectrum of colours to choose from, how on earth do you go about choosing the right colours for your website? Your Reason8
some idea how they want their website to look. There may be logos or branding they need the website to tie in with. But most of all they want their website to be unique. The Reason8 website builder gives you the best of both worlds, an easy to use updatable website with a customised look and feel.
We’ve recently been looking at the importance of the navigation of your website. Navigation will determine how easy your customers, viewers and visitors find it to get around your site and find what they’re looking for. One important tip is to limit the number of buttons you have in your navigation bar so as not to scare visitors with a daunting menu to possibly have to go through. All professional
The Tutorial Blog contains around 100 guides on how to get the best from your website. If you get stuck with anything while you develop your website using your
In our last 
As we’ve said in previous tutorials, Tables provide
When you build a website for your business, you’ll no doubt have a huge amount of information to include within your website pages. Your Reason8
“Remember that writing for the screen is not the same as writing for paper.
As you build and develop your website, it’s important to maintain any existing corporate or company image or brand awareness. If you already have existing literature, logo’s, brand logo’s, corporate colour schemes and / or font styles, then include them within your website
Once you know your customers, you can target them more effectively as you’ll be able to guess what keywords they’re most likely to type into a search bar when looking for products and services like yours. Create a list of these keywords and make sure you include them in the content on your pages. Your
The images you place on your website can play several roles. Descriptive - they can show viewers exactly what you do and offer in a fraction of a second. Invitation – Choosing the right images can encourage visitors to look further into your website. Attention – Images can grab people’s attention far better than text, especially if those images are animated. Sales – The images for the products you’re selling through your website can, in some cases, make the difference between a client making a purchase or not. As a
The information you include on your web pages can make the difference between a customer getting in touch and/or going elsewhere. Your text content should be informative, clear, non-fussy, descriptive, easy to read and most importantly… interesting! When you
Following on from our last 
A website that’s been built with search engines in mind is far more likely to achieve a better position than one, which is just designed to look nice. Having a website, which does both however, will of course put you several steps ahead of your competition. The great thing is that all Reason8 websites are built in such a way that every possible area of your site is highly visible to the Search Engines. This means that while you use your
Your Shopping Basket is the final step in generating sales for your online business. Your website works just like a Relay Team. Your primary intro pages work to catch your visitors attention, the baton is then smoothly passed to the information pages with the click of a mouse, whose job it is to generate interest and desire from your visitors and potential customers. Then come the product pages and finally the last runner, who needs to run fast and smooth is the Shopping Basket. When you
As a website builder, you will want to grab your visitor’s attention and stop surfers from clicking on to the next site as quickly as possible. If within the first few seconds of visitors looking at your website, you can catch and hold their attention, you will have far more success in encouraging them further into your website pages. There are a few ways to do this but one proven way is by adding movement to your primary pages with Flash.
I hope you’ve all enjoyed and been helped by these Tutorial Blogs. The Blogs offer constant access to step-by-step guides on how to make the very most of your Reason8 Website. If you get stuck when you build a website with Reason8 you can look for tutorials covering the following subjects:
When your website needs to provide pages with lots and lots of text information on a number of different subjects it’s important to avoid creating excessively long text heavy pages. Viewers faced with lengthy pages of text will frequently click away as they rarely have the time to trawl through all the information to find what they are looking for. There is a way in which you can avoid long scrolling pages when you
Prioritising the importance of the information on your web pages can be a tricky one. As a
Grabbing the attention of visitors and passers by is one of the main aims for all
This is Part 3 of the tutorial looking at the new upgraded editing system for the buttons on your navigation bar. The Button Wizard has recently been updated to offer a host of new and exciting features and options. These options will allow you to design new, fun, animated, colour co-ordinated, dynamic buttons to grab visitors attentions and help guide them through the pages of your website. If you've taken the time to
Fun and effective clickability should be one of your main priorities when you
If you’ve ever been to a website and not known where to begin or how to find the information you need, you’ll know how frustrating and time consuming it can be. Websites can provide a vast amount of information but quite often visitors have a specific need and haven’t got time to scroll through pages and pages of text to find the answers they’re looking for. The structure of your website navigation, when you
We've already mentioned that Search Engines love to see new information and regular changes to the content on your web pages. Many business owners have websites, where, to have even the smallest amendment made, they need to contact their Website Design Company, explain what changes they need and then wait until their request can be fit into the busy schedules of the company’s web designers. Quite often by the time the change has been made, its too late. If however, you
You may be surprised to know that Search engines don’t actually find websites. They find Web Pages. They look at each page on your website as individual documents. They know that all your pages are part of the same website and are all related and linked but the content on each of your pages is individually reviewed. The complex process managing the visibility and optimisation of each of your individual pages is based on this knowledge, which is why each page has a Title, Description and a list of keywords. You can view these by clicking the Google Icon next to each page in Step 3.
When you first start thinking about a business website, one of the first things many people consider is the Website Address or Domain. A surprising number of business owners take the first step in buying their domain but then don’t get round to sorting out a website to point it to! That domain is then sitting there doing nothing, wasting money, when it could be working hard at marketing and promoting your business.
When a website has lots of different information about lots of different things, it's important to lay it all out in sections so that visitors can cast their eyes over different areas and fully take in the separate pieces of information. In addition to the information about your products and services, you may wish to tell visitors about regular special offers or provide general news. You may want to invite them to join a forum or blog, highlight different aspects of your business, emphasize the customer service you offer or advise about the delivery and postage options…
Once you’ve caught a visitors attention and gained their interest, the next step is to encourage them to come further into your website to have a closer look. Effective Website Navigation is the key to bringing visitors inside. The most obvious navigation is of course the menu bar, which contains the buttons for all your web pages. However, there are several more enticing methods of navigation, one of the simplest being internal links.
We’ve looked at several of the flexibilities and functions of your Reason8 website editor. The system has been designed to make the process of
Images are an integral part of your Website for several reasons. When you
This Blog is Part 2 of a series looking at different ways to display your products and services. There are various ways, but we recommend going for the clear, easy to browse options, which will encourage visitors not only to click further into your site for more information but could also encourage maximum response and purchasing. Here, we're looking at using Visual Index or Menu Pages. Index or Menu Pages are a great way for
The quality of the images on your website is very important. Professional
market leaders in high quality food and produce, promoting a new food range with a pixilated image? Or Land Rover, launching a new vehicle with a grainy, low resolution image. It just wouldn’t work but then it wouldn’t ever happen. Now I know you’re not M&S or Land Rover but the principle is still the same and you could well share some of their customers.